The Fashion Business: Theory, Practice, Image ebook

by Ian Griffiths,Nicola White

Ian Griffiths Nicola White Graphic Design English

This book unites theory and practice to provide an integrated series of snapshots taken from different perspectives of the fashion business in the second half of the twentieth century.

This book unites theory and practice to provide an integrated series of snapshots taken from different perspectives of the fashion business in the second half of the twentieth century. Featuring contributions by leading experts in three main areas of important debate within the industry-the theory and culture of fashion; design and industry; and image and marketing-the book will be an essential reference for students, practitioners and theoreticians.

The Fashion Business: Th. .has been added to your Cart. Nicola White is Acting Head of Department, Central St Martins College. Ian Griffiths is Professor of Fashion and Visiting Lecturer, Kingston University, Design Consultant MaxMara.

First, in wedding dress style the fashion images analysis showed that classic images appeared the most frequently . Luster material was the highest in modern and futuristic image.

First, in wedding dress style the fashion images analysis showed that classic images appeared the most frequently, and fantastic, modern, kitsch, sexy, futuristic and ethnic images appeared the most, respectively. As for colors, white and achromatic, traditional wedding dress color, appeared the same in all of the seven fashion images, but chromatic colors appeared the most frequently in ethnic images.

THE FASHION BUSINESS THEORY (Theory, Practice, Image) Introduction By: Nicola White and Ian Griffiths This book derives from a series of lectures organised by Kingston University in collaboration with the Italian manufacturer retailer MaxMara

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White, Nicola & Ian Griffiths. The Fashion Business: Theory, Practice, Image. Berg Publishers (2000): p7. ISBN 1-85973-359-X. Taylor, Lou. The Study of Dress History. Manchester University Press (2002), p212.

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The Fashion Business: Theory, Practice, Image (Dress, Body, Culture Series) It is commonly known that fashion is big business, yet given its global significance, little has been written on the phenomenon of the fashion system. This pioneering book unites theory and practice to provide an integrated series of snapshots taken from different perspectives of the fashion business in the second half of the twentieth century. Featuring contributions by leading experts in three main areas of important debate within the industry - the theory and culture of fashion; design and industry; and image and marketing - the book will be an.

Fashion is big business, yet given its global significance, little has been written on the phenomenon of the fashion system.

It is commonly known that fashion is big business, yet given its global significance, little has been written on the phenomenon of the fashion system. Instead, books have tended to focus on dress history, although recently the discipline has taken a more theoretical turn, with a spate of books appearing that analyze the underlying forces motivating fashion. This pioneering book unites theory and practice to provide an integrated series of snapshots taken from different perspectives of the fashion business in the second half of the twentieth century. Featuring contributions by leading experts in three main areas of important debate within the industry - the theory and culture of fashion; design and industry; and image and marketing - the book will be an essential reference for students, practitioners and theoreticians. It addresses such key issues as: the relationship between culture and clothing; the intersection of fashion and modernity; the origins of glamour; the role of creativity and the power of design; the chain store challenge; the age of the thinking designer; retail concepts; and minimalism in fashion. It is certain to be required reading on fashion courses and in related disciplines, including media, cultural and consumption studies.