Marketing - Custom Edition - 8th (Eighth) Edition ebook

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Read instantly in your browser. by Roger Kerin (Author), Steven Hartley (Author), William Rudelius (Author) & 0 more. ISBN-13: 978-0078028892.

Marketing focuses on decision making through extended examples, cases, and videos involving real people making real marketing decisions. The author team's decades of combined experience in the higher education classroom continue to inform the title's innovative pedagogical approach.

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by Steven W. Hartley, Roger A. Kerin, William Rudelius. Select Format: Paperback. ISBN13:9780077663223. Release Date:January 2011. Publisher:McGrawHill.

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203. Summary Marketing - Roger Kerin, Steven Hartley, William Rudelius. 62Pages: 159year: 16/17. 4Pages: 8year: 17/18.

Published by McGraw Hill (first published July 25th 2003). 0077544552 (ISBN13: 9780077544553).

Roger Kerin and Steven Hartley. Marketing focuses on decision making through extended examples, cases, and videos involving real people making real marketing decisions. Their decades of combined experience in the higher education classroom continue to inform the authors' innovative pedagogical approach.

Foundations of Strategic Marketing Management; Financi. Roger Kerin, Robert Peterson. This best-selling book is dedicated to the developmen. т 12338. Marketing: The Core (Mcgraw-Hill/Irwin Series in Marketing). Marketing (with CD-ROM and PowerWeb) (+ CD-ROM). Marketing, 8e by Kerin, Hartley, Berkowitz, and Rudeli. т 4324. Peterson Decision Systems For ?inventory? Manageme Nt And Production Planning.