From Worst to First: Behind the Scenes of Continental's Remarkable Comeback ebook

by Gordon Bethune

From Worst to First is story of Continental Airlines' turnaround under his command. All of Gordon Bethune's proceeds from this book will be donated to the We Care Trust, a nonprofit organization that.

From Worst to First is story of Continental Airlines' turnaround under his command. The blueprint has worked. Fortune magazine named Continental the company that has 'raised its overall marks more than any other in the 1990s. -The Seattle Post-Intelligencer. All of Gordon Bethune's proceeds from this book will be donated to the We Care Trust, a nonprofit organization that assists Continental Airlines' employees and their families in times of need.

Bethune, Gordon; Huler, Scott. ENCRYPTED DAISY download. For print-disabled users. Books for People with Print Disabilities. Internet Archive Books. Gutierres on June 20, 2011. SIMILAR ITEMS (based on metadata). Terms of Service (last updated 12/31/2014).

outlines Gordon Bethune’s triumphs. about the turnaround he’s led at Continental, a perennial basket case that’s become an industry darling. The Atlanta From Worst to First is story of Continental Airlines’ turnaround under his command. Fortune magazine named Continental the company that has ‘raised its overall marks more than any other in the 1990s. -The Seattle l of Gordon Bethune’s proceeds from this book will be donated to the We Care Trust, a nonprofit organization that assists Continental.

I had the pleasure of doing media relations for Continental in the early 2000s, including the years after 9/11. Absolutely Incredible - Bethune's Story is Exceptional. com User, May 4, 2001.

book by Gordon Bethune. I had the pleasure of doing media relations for Continental in the early 2000s, including the years after 9/11. The Gordon Bethune in the book is the Gordon Bethune you meet in person: incredibly smart, driven, concerned about the people whose paychecks he signed, and satisfied with nothing less than the best.

Continental Airlines' CEO Gordon Bethune offers his insights and strategies for successfully turning around a. .From Worst to First outlines Gordon Bethune's triumphs. about the turnaround he's led at Continental, a perennial basket case that's become an industry darling.

Continental Airlines' CEO Gordon Bethune offers his insights and strategies for successfully turning around a limping company. The numerous anecdotes alone are worth the price of the book. most readers will find themselves asking why everyone doesn't run a business as preached by the chief executive of Continental Airlines. The Washington Post Book World. From Worst to First is story of Continental Airlines' turnaround under his command.

Gordon Bethune is Chairman and CEO of Continental Airlines. Prior to joining Continental, he was vice president and general manager of customer service at Boeing. Bethune was also a senior operations executive at Braniff Airways, Western, and Piedmont Airlines

Gordon Bethune is Chairman and CEO of Continental Airlines. Bethune was also a senior operations executive at Braniff Airways, Western, and Piedmont Airlines. Scott Huler is a professional journalist. He has been published in the New York Times, Washington Post, Los Angeles Times, and other leading North American newspapers and magazines.

Corporate Name: Continental Airlines History. On this site it is impossible to download the book, read the book online or get the contents of a book

Corporate Name: Continental Airlines History. Personal Name: Huler, Scott. Rubrics: Airlines United States Management Case studies Corporate turnarounds. On this site it is impossible to download the book, read the book online or get the contents of a book. The administration of the site is not responsible for the content of the site. The data of catalog based on open source database. All rights are reserved by their owners.

The numerous anecdotes alone are worth the price of the book. most readers will find themselves asking why everyone doesn't run a business as preached by the chief executive of Continental Airlines

The numerous anecdotes alone are worth the price of the book. in an age where managing seems increasingly complicated, some of Bethune's prescriptions are refreshingly straightforward. Business Week From Worst to. First outlines Gordon Bethune's triumphs.

The must-read summary of Gordon Bethune’s book: From Worst to First: Behind the Scenes of Continental's .

The must-read summary of Gordon Bethune’s book: From Worst to First: Behind the Scenes of Continental's Remarkable Comeback. This complete summary of the ideas from Gordon Bethune’s book From Worst to First shows that all successes in your business or in your career will be the result of your ability to create, develop and maintain healthy and honest relationships. As the author rightly points out, there is no such thing as a successful company that sells a product nobody wants and where employees don’t want to come to work. In his book, Bethune explains how you must create a working.

The numerous anecdotes alone are worth the price of the book . . . most readers will find themselves asking why everyone doesn't run a business as preached by the chief executive of Continental Airlines.-The Washington Post Book World . . . in an age where managing seems increasingly complicated, some of Bethune's prescriptions are refreshingly straightforward.-Business Week From Worst to First outlines Gordon Bethune's triumphs . . . about the turnaround he's led at Continental, a perennial basket case that's become an industry darling.-The Atlanta Journal-Constitution From Worst to First is [Gordon Bethune's] story of Continental Airlines' turnaround under his command . . . The blueprint has worked . . . Fortune magazine named Continental the company that has 'raised its overall marks more than any other in the 1990s.'-The Seattle Post-Intelligencer All of Gordon Bethune's proceeds from this book will be donated to the We Care Trust, a nonprofit organization that assists Continental Airlines' employees and their families in times of need.

Levion

Outstanding book especially if you worked for Continental. Mr. Bethune did turn the airline around and Mr. Kellner provided continuity. The book was a bit repetitive, but I took that as reinforcing what he did for those interested in emulating him. The book is written more like a training manual rather than a story, some do not like this format which is understandable.

For those who say anyone could have what Mr. Bethune did I suggest you look at the CEO's from Frank Lorenzo to Bob Ferguson and tell me why they did not do it. It was sad when Mr. Bethune left, it was sad when Mr. Kellner left. Not all CEO's are missed when they leave.

Milleynti

I purchased this book because United and Continental Airlines merged into one company and I wanted some back ground knowledge concerning Continental's trials and tribulations.
My initial reaction was I found the repetition of issues and how they were addressed to be a bit unnecessary. I suppose the author wanted to emphasis the gravity of what they were up against, and that comes across loud and clear.
I do not want to repeat a lot of other well thought out reviews so I will skip to the main impression I came away with. If Gordon Bethune, the team of managers he was a part of, non-management groups, engineers, ground personnel, front line customer service and mechanics, as well as out side company suppliers, come together with one vision, then anything is possible. It takes knowledge, brutal honesty, integrity, an understanding that this is not about ME but for everyone who works in a company, and TRUST, that will create a great corporation. I particularly want to emphasis trust, because it seems that this is what is at the center of what Bethune is fighting to create and preserve. This seems so basic it borders on the ridiculous to even mention or question as to its roll in a successful organization, but this theme repeats itself in many forms in this book. Bethune understands though, that trust is earned, and when the pot has been scraped dry, the only tools available to you are to; have a deep understanding of what happened, address the issues directly with candor and forthrightness, apologize with sincerity, do not make accuses, honesty, truthfulness, humble, and ask for forgiveness. Once Continental started down this road it seemed that the final step for creating a healthy relationship was not to side step any issues, no matter how uncomfortable, but to address them openly and with candor.
I enjoyed this book and recommend it to any one.
As an after thought I want to say Continental/United Airlines are on a new path. It is going to be what it is. Hopefully, it won't be the typically dysfunctional relationship that represents a lot of the corporations in our America.

anonymous

This was particularly good to read prior to applying for a job with Continental/United. It gave me some insight to who they are today. It's only a pity that Gordon Bethune has retired from them... he is desperately needed back. His tactics in encouraging employees to work together to better the company as a team are great tips for anyone in business management. Easy and quick read.

Bremar

This is a simple to read book on how to get some traction to get things turned around. It's so good I read it once a year to remind myself why I need to stay on the goal, after reading it give it away to a staff member then buy another copy a year later. Sometimes it can be really simple stuff, but in larger companies the simple stuff can be forgotten in the politics and pressures of budgets.
Good book, recommend it.

Shaktiktilar

I liked reading the, stressing the point about why continental was in business, to get people from A to B on time, with their Suitcase's in safe and clean plane. It's not about being best in cutting costs you can make a pizza so cheap that no one wants to buy it. Since I am a finance guy my-self I didn't like the blaming of the finance people????

Kit

Good story on how to turn a big business around, though it could be told in a lot fewer pages. Bethune goes on ad nauseum in each chapter to the point where you start flipping pages to see when the next chapter starts.

Karon

I enjoyed this book; well written and not overly complex given the subject matter; creating a new cultural in a global airline.

This really is a great book explaining how a airline was reversed from poor moral and profits to success both profit and moral.